Lead-to-Account Matching: The Essential B2B Foundation



Improving Sales and Marketing Performance with Best-in-Class Engagement Data

Thursday, December 10 from 10-11am PT / 1-2pm ET

This event has ended. Head to our Resources Center for more on leveraging best-in-class account and campaign engagement data.

Lacking full funnel visibility into the marketing and sales engagements generated at a particular target account? Want to see which accounts among your target audience are most engaged with your marketing programs? 

Join us for a workshop on Thursday, December 10th on best practices for leveraging best-in-class engagement data to align your revenue team, increase conversion rates, and ultimately drive more growth.

During the workshop, you will learn how you can easily and accurately report on:

  • All sales and marketing-generated activities at your top accounts
  • Sales follow-up on leads from marketing campaigns
  • Which accounts are lacking sufficient marketing engagements and which accounts are actively engaged
  • The full journey of marketing and sales engagements at a particular account

Due to the interactive nature of this event, spots are limited. Save yours today to join in on the conversation!



Kevin Au

Head of Training


Adam Regent

Solutions Consultant